CHESHIRE DEVELOPMENT LAUNCHES TO GET NORTH WEST PROPERTY MARKET MOVING.
Sandbach site has incorporated tech solutions to welcome and keep safe prospective buyers.
With lockdown easing, Latimer, the development arm of Clarion Housing Group, the UK’s largest housing association, has announced it will welcome prospective buyers onto site when it opens the doors to its 165 home Sandbach development later this month.
With first homes available to move into from Autumn 2020, Latimer will be implementing appointment-only socially distanced viewings of its Broadmeadow Park development from late June, offering the chance to experience the homes and surroundings in full.
In addition to providing safe access to a select number of homes, Latimer has installed tech hubs in its marketing suite to provide extra precautions for viewings. Through the use of an interactive touchscreen, Latimer will be able to demonstrate the look and feel of homes, specifications and layouts, negating the need for printed literature.
The technology being implemented will give future homeowners the opportunity to safely explore and better understand the full mix of two, three, four and five bed homes on offer, with options for private sale and Shared Ownership.
Julian Cotton, regional sales director at Latimer, comments: “Sandbach is an incredibly popular location in the heart of Cheshire, and we’ve carefully designed Broadmeadow Park to complement the town’s existing environment, with a big focus on open green spaces to strengthen its rural feel.
“The new measures we’ve put in place mean that people will now be able to see for themselves the quality and breadth of the housing in this green and tranquil setting, safe in the knowledge that their safety is of paramount importance to us”.
“It’s been a challenge to make our sites as safe as possible, but with the installation of technology solutions, we are tremendously excited to be re-opening up the North West housing market after lockdown. We’re excited to offer prospective buyers a unique opportunity to visualise and familiarise themselves with their new home ahead of completion.
“Enabled with innovative touch screen technology, visitors will have the chance to virtually step into their new home; explore layouts, formats and interiors, whilst getting a feel for the contemporary living spaces at Broadmeadow Park.”
Latimer aims to help tackle the housing crisis by increasing its pipeline of new build developments, with profits reinvested into building more affordable homes and supporting communities. As well as Broadmeadow Park, Latimer is also delivering a 272-apartment scheme in Salford, known as Amplify, 100 of which are available through Shared Ownership & will be released later this year.
Julian concludes: “Our Broadmeadow Park scheme is an intrinsic part of our expansion into the North West, one of four sites across the region which represent major milestones for our business as we expand our house-building model across the country. We truly believe that housing providers have a vital part to play in easing the housing crisis, and Broadmeadow Park will be a strong example of what we can achieve, not only in the North, but across the country as a whole.”